Blogs

Data is under siege. There are over 2,200 different cyber attacks each day, which breaks down to one attack every 39 seconds. With such high volume, it’s no wonder that estimated cybercrime costs are expected to eclipse $10.5 trillion worldwide in 2025. From phishing scams and ransomware to insider threats and weak passwords, fraudsters leverage organizations’ vulnerabilities to attack at just the right time. How can you keep criminals in check while protecting your clients’ data? Cybercriminals are getting smarter by the minute. Thankfully, with these cybersecurity tips, you can stay one step...

A firm grasp of generational differences can help you pinpoint your target audience. It’s important to consider the product or service you’re selling and the age groups they’re meant for. Business demographics span the gamut, so brands need accurate marketing and advertising strategies in order to grow. Will Gen X or Gen Z benefit more from this particular product? Are you looking to corner the baby boomer market, or are millennials more in your wheelhouse? Let’s unpack everything you need to know about leveraging age demographics in a world full of drastic generational differences. Age...

The professional services sector is a critical component of economic development and productivity. The skills and knowledge of specialized professionals drive innovation and keep daily operations on track across multiple markets. We often assume professional services are safe from fluctuating economic variables—but the truth is, unfortunately, more complex. There are ongoing challenges that plague those working in professional services, and these issues are posing a notable threat to the viability of even the most skilled professionals. By facing these issues head-on and addressing them before...

You’ve invested countless long, hard hours in building a stable, profitable business with a bright future. But negative economic forces can strike at any time, destabilizing your finances and possibly even endangering the survival of your business. This is one of the main reasons it’s so important to build and maintain healthy cash reserves. Cash reserves serve many important purposes including helping business owners meet unexpected expenses while also stabilizing cash flow and easing overall financial stress. This guide to cash reserves explains why it’s so important for a business to have...

Once upon a time, most businesses could rely on wages and salaries to attract talented employees. Securing the services of strong candidates was often purely a question of money. But much of that has since changed—and quickly—in the post-COVID-19 hiring and retention landscape. For many job-seekers, money is no longer enough. As a result, some businesses needed to prioritize their benefits package to attract top talent. Multiple trends can be seen driving the shift in attention toward employee benefits. Inflation rates hit multi-decade highs in the early 2020s, prompting some job-seekers to...